Imbibe Live, the UK’s largest on-trade exhibition hosted by Imbibe Magazine, took place this July at Kensington Olympia, London, and team Instil were there in full force to showcase our brand new range of artisan and craft spirits, beers and liqueurs to the trade.
Standing out in copper and black, Instil’s signature colours, the speak-easy themed stand, complete with 1920s style costumes and music, proudly featured our eclectic range of products, from the St Andrew’s based raspberry-infused gin Eden Mill, to Banks lager, the iconic ‘Beer of Barbados’.
Visitors were treated to an array of cocktails, from the popular classics, including a Bache Gabrielson XO Old Fashioned, to more experimental concoctions, like the specially created Prairie Cucumber Gin cocktail, ‘Cucumber Punch’. Our cocktails, in addition to our fun bottle giveaway, left the stand bustling from start to finish, with several hundred attendees visiting our stand over a two day period.
If you missed out on all the Imbibe Live action and want to keep up to date with any of our upcoming events, make sure you follow us on Twitter and Facebook, or sign up to our monthly newsletter.
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